Friday, May 24, 2013

How To Provide A 500% ROI With Just One Blog Post! | BpB Blog

How to get big ROI! | BpB Blog

Now that's how to get ROI! 

It is more like a 2500% ROI but no one would believe that from a little old Digital Marketing Agency like Bullet Point Branding!

About 4 months ago Bullet Point Branding wrote an original article for one of its clients All Star Talent, inc. They supply awesome entertainment and acts to festivals and productions all over the country but in May they have 2 huge outdoor "Bike Weeks" right in their own backyard, the fantastic seaside resort town of myrtle Beach SC.

They knew that some of the bigger motorcycle companies would be throwing some over the top events to draw the bikers into their lots and stores so in January they had Bullet Point Branding write them an article and press release titled "Myrtle Beach Bike Week Super Star Stunt Riders BOOKING NOW!" so that by the time the companies where looking for entertainment they would find the world class booking agency's blog post and be able to book top notch talent for their events.

How to get BIG ROI!

Not only did this workout the way it was planned (remember that little old 500% ROI) but it allowed All Star Talent, inc to passively position themselves as a problem solver while they eagerly awaited the start of their busy season (Memorial Day - Labor Day). They book entertainment for all of the major outdoor attractions in Myrtle Beach all summer long and these "Bike Weeks" fall literally right before their big boom in business, so they knew they would not have the time to actively market to the motorcycle companies due to all the last minute needs of their summer clients.

MB Bike Week Entertainment
These problem solving customized blog posts and press releases gave them the presence online needed for when the companies came calling at the last minute for their "Bike Week" events which happened just as planned.

A major motor cycle company called All Star Talent,inc after Googling the term "Myrtle Beach Bike Week Entertainment" and finding their blog post.

The company booked $2500 worth of entertainment from them which they keep $500 or 20% all from a blog post that cost them nothing because of the free trial they were under with us here at Bullet Point Branding (needless to say they ponied up for the full monitoring and content package offered by us).

To see how we calculated this awesome display of forethought and online SEO planning check out our blog post " What is ROI? | How do I calculate ROI? "

How have you provided tremendous ROI for your clients or other customers? Chime in down below in the comments section!

Author: Bryan Fulton is the Founder and CEO of Bullet Point Branding a company designed to deliver creative content and social media strategy to small businesses that do not have the time or manpower to effectively connect to their clients and customers through Social Media in house.
Bullet Point Branding concentrates on giving your company an authentic social media presence and creating engagement throughout your niche! 

To see what Bullet Point Branding can do for your business email them at:

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