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| Periscope For Growth Hacking |
Periscope For Growth Hacking
A picture may be worth a thousand words, but live video can take you someplace and show you around.
From Periscope's Blog:
For broadcasters, Periscope lets you share an experience with others. Press a button, and instantly notify your followers that you’re live. Whether you’re witnessing your daughter’s first steps or a newsworthy event, Periscope offers an audience and the power of a shared experience.
Most mobile broadcasting tools feel far from live. Broadcasters on Periscope are directly connected to their audience, able to feel their presence and interact. Going live on Periscope means more than a blinking red dot.
For viewers, Periscope gives you a new set of eyes and ears. Travel the world and step into someone else’s shoes. See what they see, hear what they hear, and hopefully feel what they feel. Watching a broadcast isn’t a passive experience like television. On Periscope, viewers influence the broadcaster by sending messages, and expressing their love by tapping the screen to send hearts.
Give Advice or a Heart
Periscope allows you to comment and give the broadcaster a heart if you dig what they are saying. It forces you to be in the moment and soak up all the content in real time. Users can have a real time question and answer session with the leader of the broadcast which is extremely effective in establishing brand authority nowadays.
Some believe Periscope's unique platform will revolutionize how users will learn due to the ability to participate live and download the content for review later.
Periscope for Marketing
Everyone knows that video is leading the way in content marketing, with 300 hours of video are uploaded to YouTube every minute. So this new interactive video platform that not only can be used to educate viewers on your offerings as a company or help authenticate you as an expert in an industry actually helps you turn that communication into conversation. This is so important because conversation is still so powerful in marketing, and people or brands that utilize it will dominate in years to come.
Periscope has a great user interface, its clean and simple to use. Finding friends or searching for influencers can be done rather quickly and easily. Take advantage of some of the ground floor hacks like reaching people and brands that you follow on other social media platforms who might have a smaller audience on Periscope at first.
Early Bird Gets The Worm
You can strike while the iron is hot and get in front of notable members of your industry on this platform and start to gain the attention of those you might not be able to reach due to congestion on other sites. If you found this article helpful and would like to follow me on Periscope download it here and just search for @BryanDangerous.
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Check out this Awesome Periscope Infographic from the folks over at Red Web Design.
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| Periscope Infographic | Bullet Point Branding |
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Author: Bryan Fulton is the Founder and CEO of Bullet Point Branding a company designed to deliver creative content and social media strategy to small businesses that do not have the time or manpower to effectively connect to their clients and customers through Social Media in house. Bullet Point Branding concentrates on giving your company an authentic social media presence and creating engagement throughout your niche!
To see what Bullet Point Branding can do for your business visit / email them at: BulletPointBranding.com | info@BulletPointBranding.com
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