Friday, April 13, 2012

3 Ways to Create Successful Content | Bullet Point Branding

3 Ways to Create Successful Content | bullet Point Branding
3 Ways to Create Successful Content

If you are looking to start a brand awareness campaign and would like to know where to get started, read on for the:

3 Ways to Create Successful Content

When I evaluate any content that will end up in one of my brand awareness campaigns I focus on three core elements. We call them the three C's here at Bullet Point Branding. The material must be Consumable, it must be Creative, and it must Connect.

1. Lets start with he first C - Consumable.

This point is pretty much the founding core of our business. People are suffering from information overload these days and everything has become so tech heavy that everyday business managers and employees are not getting the meat of the material. 

Your content has to be Consumable it must be broken down into easily digested chunks or bullet points and it has to have the ability to be retained.

2. Let's move on to the next C - Creative.

This is a no brainer these days. If your content is not Creative it will not get shared, it will not be indexed or downloaded it will be ineffective. 

Making your content Creative give you an edge over your competition because people will want to see what comes next and they will want their peers to partake in your material. Creativity increases your chances of going Viral and that is gold!

3. The last C - Connect.

Being able to Connect to your audience, your prospects, your customers is really what marketing is all about. Your brand is going to flourish if Connect on a deeper level than just pushing your product down people's throats. 

If you take the time to engage your community and find out their wants and needs instead of fooling them with trickery you are going to be able to see a huge difference in the way everyone associates your product.

Keep in mind marketing is changing but the foundation of building relationships is not. Water those seeds and nurture those prospects. Engage your audience by "Making it Consumable", "Making it Creative", & "Making it Connect"!

Don't suffer from Social Media Overload!

3 Ways to Create Successful Content | Bullet Point Branding
Social Media Overload |

Author: Bryan Fulton is the Founder and CEO of Bullet Point Branding a company designed to deliver creative content and social media strategy to small businesses that do not have the time or manpower to effectively connect to their clients and customers through Social Media in house. 

Bullet Point Branding concentrates on giving your company an authentic social media presence and creating engagement throughout your niche! 

To see what Bullet Point Branding can do for your business visit / email them |


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